Adblockapocolypse 2: This Time It's Personal

24 Aug 2016

This September, a panel of experts will wrestle a dilemma that's affecting all internet users, one way or another.

What's the Issue?

Are you interested in websites, content, advertising or marketing? Then you'll surely be aware of the growing threat of Adblock to revenue. 

Just as the internet killed off much of hard-copy publishing, so Adblock is threatening online publications. With most consumers unwilling to pay subscription fees, sites must use adverts to generate an income. 

The Debate

Unforunately, Adblock isn't just going to go away. Whilst it spells disaster for online publications, it does send a clear message from readers; ads are irritating and intrusive. As internet users, the Adblock dilemma affects many people from both sides of the argument. 

Creative Bath's Adblockapocalypse 2 will bring together experts from the field to debate the impact of Adblock, and address the main question; what are we going to do about it?

The Experts

Dan Fallon, Searchstar

James Binns, Network N

Tony Farrelly, Farrelly Atkinson

Martin Higginson, M Capital Investment Partners/Digitalbox

Where Do I Go?

Buy your ticket before heading over to the Igloo at Bath's Abbey Hotel on the 19th September, 6pm - 8pm.

creative bath logo